The Automated Attraction Model is a systematised combination of:
We combine the creative art of design and the science of conversion rate optimisation to build magnetic and conversion-driven lead generation systems. Here’s some of the ways we doubled the phone enquiries for Oztune.
Engaging Video to convey the key message and value quickly while adding personality and building trust.1 of 7
Highlighted Call-To-Action2 of 7
Clickable Phone Number3 of 7
Key Call-To-Actions to suit the customer’s need4 of 7
Rabbit Holes for the 3 key services.5 of 7
Point-of-Difference Headline establishing expertise and trust.6 of 7
Visiting a specific service page triggers retargeting ads for that specific service.7 of 7
Sales-driven website designed to get your customers into the rabbit hole that suits them as soon as possible, position you as the expert choice and entice visitors to take action.
Advertising on the platforms and placements that your ideal customers are on with a magnetic message that will cut through and call out your target market.
Virtually nobody will buy on their first visit. They need time to learn more about you and trust you before they make an enquiry. Nurture them and get them back on your site using remarketing.
Test different messages and offers by split testings ads and website pages to find the winning combination, saving on ad spend and maximising conversions.
Review every ad interaction, every website visitor and every conversion to identify patterns and bottlenecks that can be overcome.
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